ALFA FRIENDS

< about the project >

a game inside the alpha bank application, telling that you can come to the bank branches with your pets

</ about the project >
< about the project >

a game inside the alpha bank application, telling that you can come to the bank branches with your pets

</ about the project >

ALFA FRIENDS

ALFA FRIENDS
< task and solution >

Make a flight game for the Alfa-Bank application. The goal of the game is to increase the traffic of the application. The game should be simple. The game is designed for 21 days.

We launched a game in which we collected a collection of various types of pets that visited the offices of the Bank. Every day, users of the mobile application through riddles could open windows with different animals and get acquainted with their stories.

</ task and solution >

<container-01>
<heading>Main gamingapplication screen<heading>
<paragraph>After onboarding, the user receives the first task - to find a specific animal.<paragraph>
<container-01>

<container-01>
<heading>FOUND ANIMALS<heading>
<container-01>

<container-02>
<paragraph>the main final illustration was drawn in two states: in outline and in color. if the user actively guessed riddles, the illustration became more colorful<paragraph>
<container-02>

<container-01>
<heading>alFa-friend<heading>
<paragraph>Alfa-Friend is a Telegram bot. He helps to solve problems with the pet: he gives detailed instructions or connects with a specialist. It also shows who can be taken from the shelter right now.<paragraph>
<container-01>

<container-01>
<heading>error screens<heading>
<container-01>

AWARDS
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PROJECT TEAM
Art director
Sergey Bortsov
UX/UI designer
Daria Shkola
Head of Copywriting
Natalie Bredikhina
CCO (Chief Creative Officer)
Alexander Alhimenkov
Digital-producer
Antonina Ganicheva
Creative copywriter
Ilya Peretykin
Development
ZBRSK
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